IT WAS NEVER ABOUT CARS
LOOK MOM I DID A THING!
IT WAS ABOUT EMOTION, CULTURE & COMMUNITY
Porsche Fjordluft 2025
16. Juli 2025
Project: Porsche Norway
Fjordluft: Creating Content in a very special environment.
Weather you're a Porsche enthusiast, content creator, or just someone with a deep appreciation for the intersection of engineering and nature, Fjordluft is the place to be norway's ultimate air-cooled Porsche gathering. Set against the backdrop of Norway's breathtaking fjords and mountains in the small village of Laerdal. The event is a celebration of Porsche heritage, especially the beloved air-cooled era, but it's also a creative playground for creative content creators.
Together with Hanna Schönwald, the guys from Type7 and Norwegian photographer Marcus Valeur we embarked on this epic journey, kicking off in Oslo a day before the festival.
Hanna and I had the privilege of driving Porsches brand-new Sondermodell, the Spirit70 , a tribute car created by Porsche to celebrate roaming 70’s.
Grab and shoot
As a content creator, I need to be ready for anything. My gear setup was lean but lethal: a Fuji camera for digital stills, a Yashica T4 for that iconic point-and-shoot film look, an old Sony Handicam VCR for vintage video vibes and a drone for those epic landscape sweeps. Everything fit into one bag. No crew, no stress, just grab and shoot.
Arriving in Lærdal
The Porsche Norway team welcomed us with open arms, instantly making us feel like part of their tight-knit family. Though the festival officially kicked off the next day, the energy was already buzzing. Cars were arriving, including some rare and jaw-dropping specimens. One that stood out? A mesmerizing Ultra Violet Porsche 993 Turbo. Just… wow.
Fjordluft: Creating Content in a very special environment.
Weather you're a Porsche enthusiast, content creator, or just someone with a deep appreciation for the intersection of engineering and nature, Fjordluft is the place to be norway's ultimate air-cooled Porsche gathering. Set against the backdrop of Norway's breathtaking fjords and mountains in the small village of Laerdal. The event is a celebration of Porsche heritage, especially the beloved air-cooled era, but it's also a creative playground for creative content creators.
Together with Hanna Schönwald, the guys from Type7 and Norwegian photographer Marcus Valeur we embarked on this epic journey, kicking off in Oslo a day before the festival.
Hanna and I had the privilege of driving Porsches brand-new Sondermodell, the Spirit70 , a tribute car created by Porsche to celebrate roaming 70’s.
Grab and shoot
As a content creator, I need to be ready for anything. My gear setup was lean but lethal: a Fuji camera for digital stills, a Yashica T4 for that iconic point-and-shoot film look, an old Sony Handicam VCR for vintage video vibes and a drone for those epic landscape sweeps. Everything fit into one bag. No crew, no stress, just grab and shoot.
Arriving in Lærdal
The Porsche Norway team welcomed us with open arms, instantly making us feel like part of their tight-knit family. Though the festival officially kicked off the next day, the energy was already buzzing. Cars were arriving, including some rare and jaw-dropping specimens. One that stood out? A mesmerizing Ultra Violet Porsche 993 Turbo. Just… wow.
Mountain Roads and Creative Madness
Our most surreal moment? Marcus led us and the Type7 guys on an impromptu shoot atop a snow-covered mountain. Yes, snow in May. We stumbled upon an abandoned road, a relic from before Europe's longest tunnel was built. It was completely empty. Just us, the cars, the cold wind, and a horizon that looked like it was pulled from a dream.
The Spirit70 became our hero car. Hanna took the wheel while one of the guys grabbed a RED camera on a gimbal, hopped on a skateboard, and hit record, all while being towed behind the Spirit70. My drone danced above us, capturing it all. It was chaotic, exhilarating and absolutely unforgettable.
Mountain Roads and Creative Madness
Our most surreal moment? Marcus led us and the Type7 guys on an impromptu shoot atop a snow-covered mountain. Yes, snow in May. We stumbled upon an abandoned road, a relic from before Europe's longest tunnel was built. It was completely empty. Just us, the cars, the cold wind, and a horizon that looked like it was pulled from a dream.
The Spirit70 became our hero car. Hanna took the wheel while one of the guys grabbed a RED camera on a gimbal, hopped on a skateboard, and hit record, all while being towed behind the Spirit70. My drone danced above us, capturing it all. It was chaotic, exhilarating and absolutely unforgettable.
Why Fjordluft is a Must
Fjordluft isn’t just a car show; it’s a living gallery. The mix of cars, people, landscapes, and stories creates an atmosphere that’s both nostalgic and fresh. Whether you're there for the cars, the culture, or the content, you leave inspired.
So, whether you're an air-cooled aficionado or just someone who loves a good road trip with incredible visuals, put Fjordluft on your radar. It’s a 10/10, no notes.
